Kapture CX, a Bengaluru-based SaaS platform, raises $4 million led by Cactus Venture Partners to expand globally and revolutionize customer support automation.
Bengaluru-based SaaS-based customer support automation platform, Kapture CX, has successfully raised $4 million in an early growth stage venture capital funding round, with Cactus Venture Partners (CVP) leading the investment. The company plans to utilize the newly-raised funds to expand its presence in international markets, enhance its product offerings, and strengthen its team.
Co-founders Sheshgiri Kamath and Vikas Garg expressed their enthusiasm for the partnership with CVP, stating that there is a growing demand from enterprises to improve customer experience. They emphasized that the adoption of General Intelligence in Generative AI models has revolutionized the industry, and Kapture CX’s focus on Gen AI capabilities and expansion in select international markets has already yielded positive results.
Established in 2014, Kapture CX’s platform offers a comprehensive suite of solutions that streamline and automate customer support across various channels, including call, email, chat, WhatsApp, and social media. The platform has carved a niche in key sectors such as Internet Companies, Retail (Offline and Online), Travel, Banking and Financial Services, and Consumer durable companies, primarily catering to enterprise customers.
With operations in five countries, including the USA, UAE, Indonesia, Philippines, and India, Kapture CX serves a wide customer base across 18 countries. The company boasts an impressive client list that includes prominent names like Meesho, Bigbasket, Tata 1MG, Reliance, Unilever, ITC, and others.
The latest funding round marks a significant milestone for Kapture CX, enabling it to scale its business and further solidify its position as a leading player in the customer support automation industry.
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Ankur Srivastava 
TET